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committed vegans for several years we have recently seen a very big
shift in the collective consciousness regarding factory farming and
animal well-being. As ethical vegans our interest has always been about
living a cruelty free life and now with the general acceptance that the
meat industry is very damaging to the environment we have seen many
people swiftly changing their habits and becoming generally more aware.
had felt for sometime that we should invest some money in a vegan
business and we struggled to find great shoes. We could buy synthetic
shoes but knew they wouldn't necessarily be cruelty free, we could buy
shoes from large brands who made a token vegan range or we could buy
from other vegan manufacturers but felt the design choice wasn't there.
cruelty free shoes was a great starting point for a business that we
can grow and nurture over time. We have taken Ellen MacArthur's circular
economy thinking to secure the least environmental impact from our
production, we're very conscious of our footprint and strive to be as
carbon neutral as possible.
ensuring that we keep our products made in the UK, we believe we can
help the environment in a positive way. We are extremely pleased with
the strong composition of our footwear, they are all Goodyear welted
which means they are repairable so we're confident they will last a long
time if well looked after.
have opted for a gender fluid collection, we love the idea that there
are no boundaries to cross in what we create. Most unisex shoe brands
have a women's and men's last but we have chosen not to make any
distinction, everything is made on one last. We hope you like them.